Estate agency franchise: Be part of the Open House revolution!

Open House estate agency franchise opportunity – property sales & lettings

Open House estate agents are offering a unique and exciting estate agency franchise opportunity for entrepreneurs looking to start their own estate agency business.

With ambitious plans to capitalise on the changing estate agency business model at a grass roots level, Open House are looking to expand its current estate agency franchise network throughout England and Wales via a skilled team of franchised personal local estate agents.

Operating in exclusive geographical areas, based from home or a small office; Open House is looking for individuals with the drive and entrepreneurial flair to build a profitable and sustainable estate agency franchise business, with massively reduced overheads.

This full ‘turn key’ estate agency franchise package provides successful applicants with a comprehensive training programme (including an industry recognised qualification) and structured business support systems, to enable franchisees to offer a full estate agency and tenant finder service.

Learn more about the full estate agency franchise package or apply for an interview now.

The future of estate agency

Offering a revolutionary new concept in estate agency, we are able to deliver a fully personalised estate agency franchise service at a fraction of the cost of most high street estate agencies.

The way that people are searching for property is changing, with over 80% of successful home buyers using the internet to search for property. Combine this with those who spotted their next home through local area advertising or by a ‘for sale’ board in front of the property; then this figure rises to a lot closer to 100%. This means that the traditional estate agency model needs to change, but not at the cost of a quality personal service.

As an Open House Personal Agent you will be able to combine the best of what a traditional agent offers with the latest cutting edge technology of an online estate agent.

This is not internet selling; this is the future – local online estate agency franchise.

Thousands of people are also searching the internet for new types of estate agency services. For example, ‘Online Estate Agents’ receives approximately 4,000 searches per month – Open House appears in the top 4 results on Google, Yahoo and Bing.

Learn more about why this is the future model of estate agency.

This is a unique and exciting estate agency franchise opportunity for established estate agents, other property professionals, senior managers or entrepreneurs looking to enter the industry.

We are firm believers in recruiting the ‘best people’, not just the ‘best estate agents’, and because full training is provided, no previous experience is necessary. However, operators must have the entrepreneurial skill to run their own estate agency franchise business and be prepared to work hard to self-generate business in order to reap the numerous lifestyle and financial rewards.

What being an Open House personal agent involves

Being and estate and letting agent can be hard work, but with the right training you will soon learn how to win property instructions and get them sold or let with the absolute minimum of effort – which means that you will soon achieve a modest stock of properties and a high level of sales and lets.

You will find that your day will be varied, because the personal estate agent role requires a mixture of both desk and field based work, meaning that no two days will be alike.

Your typical day-to-day work may include:

Talking to clients and following-up on internet leads
Arranging, conducting and providing feedback for viewings
Conducting market appraisals (valuations)
Preparing property details
Negotiating offers and sales
Canvassing for new business
Reviewing sales figures and forecasts
Another key role will be to generate new business, because as with any small business, keeping new sales coming in will keep you busy and keep profits high. And because it’s your own business, you’ll get a real buzz every time you get that new instruction or sell that ‘unsaleable’ property.

Be your own boss – job satisfaction & high earnings

An Open House estate agency franchise gives you the opportunity to build and run your own estate agency business without the hassle normally associated with running a small business.

There is no need to worry about the day-to-day headache of marketing, accounts, generating work and endless paperwork. Our software systems and support processes help you to make light work of your general administration.

As an independent owner and operator you will have the freedom to run and develop your own business – plus the help, support, buying power and shared learning that comes with being part of a nationwide franchised network.

You are your own boss, so you decide what hours to work and how to schedule your workload. This means that you have the flexibility to fit this business around your lifestyle, and not the other way around. However, this is not a part-time role and you must be prepared to get ‘stuck in’ to grow and develop your business.

Let us take the worry out of your business, so you can concentrate on bringing new properties onto your books and getting them sold! This results in a better bottom line for you with an OTE of £50,000 pre-tax profit in year 1.

As an Open House personal agent, you can either base yourself from home or a small office, which keeps set up costs and ongoing overheads to a minimum. You will be able to offer a full range of property moving services, such as conveyaning, mortgages and insurances. These services are all delivered by our central specialist teams of experts – all you do is make the referral and get paid!

Sounds like the type of business you’d like to run?

If you think that you’d enjoy operating your own estate agency franchise, then get things started today by applying for an interview online, or by calling one of our advisers on 08444 100 333.

Act now to secure your local territories and be your own boss in an industry that could see you turning over £70 – 150k within your first year of trading. It’ll probably be the best decision you ever make!

Back to the Open House Franchise Homepage or see what our current franchisees think.

What our new business operators think

We believe that the Open House estate agency franchise offers the perfect combination of training, qualifications, business systems and support.

But don’t just take our word for it; below are some of the comments we’ve received from current business operators. Take a look to see what they thought about the training and support. We can also arrange a conference call with current franchisees should you wish to speak to any of them.


“I have just achieved my first sale (stc) and have 20 properties signed up (marketing commencing on many in December due to long notice periods with other agents!)These have been achieved from canvassing I’ve found really enjoyable and a great way of generating business, we also have a few articles and ads with local press to be published in the New Year to really get our name out there.”

Laura Platts


“I have always had a keen interest in property and relished the opportunity to become my own boss. When I discovered the franchise opportunity offered by Open House I was really excited about the prospect of working from home within the area I know and love. /em>

The training and support has been of a very high quality and I soon felt very confident when entering someone’s home to provide a valuation. The systems that are in place also make my job really easy and there are plenty of additional earning opportunities for services that are of genuine benefit to my customers.

I’ve started to build up a great level of property stock and I can’t believe how quickly things have grown. Although it’s required some hard work from me, the Open House branding and the whole business concept has proved to be very attractive to my customers. I’m now looking forward to growing and developing my business into the surrounding areas.”

Lynn Partington, Flintshire


“Having many years estate and letting agency experience, I was looking to start my own property venture when I came across Open House Estate Agents. To be part of a national network, with full marketing and business support, it made perfect sense to join this franchise…. not to mention that fact that it would have cost me about £25k more to start up by myself and an awful lot more work!”

Luke Creasey, Warrington Central


“Being involved in the HIP and EPC industry, I was aware that potential changes in Government legislation may have a detrimental impact on the future of my business.

When I came across the new Open House franchise opportunity it seemed like a perfect complimentary business solution, which would become an automatic lead generator for my EPCs, in addition to being an extremely successful business in its own right.

Signing up to the franchise package was a complete no-brainer for me. For a relatively small investment I received full training, sales and marketing support, and the opportunity to work towards an industry recognised qualification – not to mention the fact of getting involved with a business which most industry professionals believe to be the future model of estate agency.”

Ryan Tibbs, Open House Leicester South


“Estate agency is new to me and the team at Open House have been absolutely brilliant in showing me the ropes. The franchise package training, support and systems are all excellent and I couldn’t have asked for anything more from this opportunity.”

Emma Baker, Coventry South

Estate agency franchise territories

Secure your exclusive local territories today

Open House franchisees are asked to select an exclusive operating territory which they would like to work in and secure referrals for their own franchise business. This is usually, but not necessarily, based within close proximity to the area in which they live.

Securing a territory

By securing a territory, you are ensuring that all leads from Open House for that area are passed over to your business and you have the exclusive rights to operate there. Although franchisees are not restricted from working outside of their allocated area, you are not allowed to work in areas owned by other franchisees.

Open House is ideally looking for ambitious franchisees that, once they’ve got a significant market share within their initial territory, will look to grow their business into other areas, and potentially also run their own team of personal agents.

Territory sizes are determined by the number of postcode areas that a franchisee wishes to cover. These are based on the pre-fix part of a postcode (e.g. WA1, B1, EC1, YO1). The more postcode pre-fixes that you select, the larger the area (and number of people / properties) that will be secured.

Online Estate Agents | Map
For the standard franchise package of £9,995 + VAT, you are able to select postcodes which cover a population of up to 30,000 households. This is worked out using Census data showing population figures per postcode. Where more than one postcode pre-fix is selected (e.g. WA1 & WA2), these areas must be adjoining each other and split between no more than two local authority areas.

Standard territory sizes are more than sufficient to support a one or two person operation and only in circumstances where the potential franchisee can demonstrate that they would be able to cope with the extra workloads of a larger area would multiple territories or additional postcode areas be considered (from the offset).

Where a potential franchisee can demonstrate that they are able to support a larger territory, additional postcode areas can be purchased and included as part of the secured territory for an additional £2000 + VAT per additional 10,000 households.

For example – if a franchisee wanted to secure postcodes WA1 & WA2 and the total number of households within this postcode range was 40,000, then the franchise fee to secure this territory would be £11,995 + VAT (i.e. £9,995 + VAT std franchise fee, plus £2000 + VAT).

Please note that franchise territories will be strictly allocated on a first-come first-served basis (on successful completion of an interview), so don’t delay, act today!

What you do you get?

This full ‘turn key’ estate agency franchise package provides successful applicants with a comprehensive training programme (including an industry recognised qualification) and structured business support systems, to enable franchisees to offer a full estate agency and tenant finder service.

Everything you need to succeed

You will benefit from proven business methods and years of industry and business experience. Open House personal agents have the comfort of a dedicated support network that facilitates them to help develop their business and maximise their earning potential. The package includes:

  • Comprehensive training
  • Product, process & sales training (sales & lettings)
  • NFOPP technical award in sale of residential property training
  • Software training
  • Floor plan training
  • On the job training (optional)
  • Ongoing training update modules
  • Software & reporting systems
  • Sales & Lettings online software (inc CRM & Invoicing)
  • Market Intelligence System
  • Access to the Resource Centre (inc online order systems)
  • Marketing & PR
  • Full range of general marketing material designs & initial stock
  • Stationary designs & initial stock
  • Local press advert templates
  • Local area website & email accounts
  • Access to regular press releases
  • Uploads to property portals (e.g. Rightmove and Zoopla) o National marketing campaigns
  • General business & support
  • Exclusive territory
  • Lead generation from top ranking website & 08444 number
  • Full range of operational support services (e.g. For Sale boards)
  • 24/7 telephone support centre
  • Earn from multiple income streams – make referral & get paid!
  • Personal agent networking events
  • Dedicated account manager
  • Why you are able to offer a better service

Why you are able to offer a better service

Below are just a handful of the key USPs that you will be able to offer as an Open House personal agent

  • Local agent with national exposure
  • Great value fees – because your overheads are lower
  • 24/7 telephone support
  • One stop shop – complete range of services – you just make the referral
  • Open House events
  • Latest technology, including:
  • interactive website – with street view & personal calculators
  • latest buyer-seller property matching software
  • iphone ‘app’
  • text message updates
  • A forward thinking company – quality marketing & eye-catching colours
  • Qualified staff – qualified or working towards the NFOPP qualification

Learn more about our fantastic franchise opportunity

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